Roksolana Pyrtko, CEO of Roksolana and Spartak shopping malls in Lviv, spoke about the role of business - from economic activity to the protection and development of children in times of war. About. the newspaper writes UNN.
Roksolana Pyrtko, CEO of Roksolana and Spartak shopping malls in Lviv, believesThe role of business in wartime goes far beyond economic activity.
"Our spaces are visited by thousands of people every day, and we feel responsible for creating conditions not only for shopping or relaxation, but also for supporting children who have suffered the most from the war," she emphasises.
Lviv's Roksolana shopping mall and Spartak shopping centre already have projects in place to help children feel safe and happy again. These include freestyle wrestling tournaments for young people, charity events for internally displaced children and the My Heroes Defenders campaign, where each drawing became a symbol of gratitude and a gift.
Separately, Roksolana Pirtko emphasisesThe company believes that such initiatives are possible thanks to the partnership of businesses with communities and charitable foundations. It is this cooperation that makes it possible to turn commercial spaces into places where children can get not only entertainment, but also support, new knowledge and a sense of stability.
"Our experience shows that even simple events - an exhibition, a sports tournament or a children's party - can give children a sense of security and return them to a piece of normal life," says Roksolana Pyrtko.
Businesses have a chance to show that their mission is not limited to commerce, says Roksolana Pirtko. Creating safe spaces for children, supporting their initiatives and cooperating with communities is a contribution that will help the country survive and preserve the generations of the future.
